market test — market tests, market testing, market tested 1) N COUNT If a company carries out a market test, it asks a group of people to try a new product or service and give their opinions on it. Results from market tests in the US and Europe show little… … English dictionary
market test — /ˌmɑ:kɪt test/ noun an examination to see if a sample of a product will sell in a market … Marketing dictionary in english
test-market — ˈtest ˌmarket verb [transitive] MARKETING to introduce a new product or service in a small area of a country to find out whether people are likely to buy it when it becomes more widely available: • The brewery will test market a new light beer in … Financial and business terms
test market — ➔ market1 * * * test market UK US noun [C] MARKETING ► a particular area or group of people chosen for a limited introduction of a new product or service, new advertising campaign, etc. to test how people will react when it becomes available in… … Financial and business terms
market testing — Ⅰ. market test UK US noun [C] MARKETING ► a test to see if a product or service is bought or liked by a small group of customers in a small area. If the market test succeeds, the product can be made available to more customers or if not, it can… … Financial and business terms
Test-market — Test mark et, v. t. to market (a product) in a limited area for a period of time to determine the probable demand. [PJC] … The Collaborative International Dictionary of English
test-market — [test′mär΄kit] vt. to test potential sales of (a product) by offering it in a limited number of small markets … English World dictionary
market — Usually refers to the equity market. The market went down today means that the value of the stock market dropped that day. Bloomberg Financial Dictionary * * * ▪ I. market mar‧ket 1 [ˈmɑːkt ǁ ˈmɑːr ] noun 1. [countable] COMMERCE the activity of… … Financial and business terms
test — The event of a price movement that approaches a support level or a resistance level established earlier by the market. A test is passed if prices do not go below the support or resistance level, and the test is failed if prices go on to new lows… … Financial and business terms
test-marketing — test market UK US noun [C] MARKETING ► a particular area or group of people chosen for a limited introduction of a new product or service, new advertising campaign, etc. to test how people will react when it becomes available in more places: »70% … Financial and business terms
